Ashim led Turnitin South Asia before entering entrepreneurial territory. With varied senior leadership experience, most recently at John Wiley and Turnitin, he is a tech-savvy leader with a keen understanding of the worlds of academia, strategy and marketing. He drives continuous evaluation of technologies to drive superior strategic and marketing solutions. Ashim completed his PGDM from IIM Bengaluru, as the batch topper in the Marketing specialism. In addition to his professional responsibilities, Ashim is presently also a doctoral research scholar in Strategic Management at the Management Development Institute, Gurugram, Haryana, India.

Leadership

Ashim Sachdeva

Hansa Sachdeva

An MBA from FMS, Delhi University, Hansa brings extensive experience of academia to Edside. She has served at the helm of Admissions and Communications in higher education and is widely recognized as a dynamic leader in education. Hansa is also a doctoral research scholar in Marketing Management at the Management Development Institute, Gurugram, Haryana, India. Her professional experience straddles media, consulting and the education verticals. Hansa brings an unusual blend of communication strategy, academic nuance and deep understanding of hybrid learning to her role.